RFID Pick-and-Lift Advertising System
Real-Time Product Triggered Digital Advertising
At Excel Softy Solution, we introduce a revolutionary in-store marketing technology: the RFID Pick-and-Lift Advertising System. This system uses RFID sensors attached to each product. When a customer picks up a product, the tag disconnects, instantly triggering a product-specific video or animation on a display screen via a mini PC. This gives customers the exact information about the same product they are holding, with zero buttons, zero apps, and zero confusion.
How It Works
RFID Tag Attached to Each Product
A small RFID tag is placed under or inside the product shelf/category.
When the Product Is Lifted
The tag circuit breaks → The system detects “product has been lifted”.
Signal Sent to Mini PC
The reader instantly sends the product ID to the mini PC.
Right Video Plays Instantly
A specific product video, animation, comparison, or promotion appears on the LED/LCD screen.
Product Placed Back
The screen switches back to default content or plays another assigned loop.
Key Features
- No buttons, apps, scanners. Just lift the product to learn about it.
- Video plays within milliseconds when the product is picked up.
- Connect 10+ products with individual videos.
- Each product triggers its own dedicated video.
- Smooth playback, stable performance,& continuous operation.
- Simple installation on shelves, racks, or display counters.
- Track which product is picked most frequently.
Key Benefits
- Customers interact naturally just by lifting the product
- Show features, offers, demos, and comparisons automatically.
- Identify which products attract more interest.
- Makes your store stand out with futuristic technology.
- Boosts decision-making using real-time data insights.
- Supports scalability as businesses grow and expand.
- Enhances productivity with streamlined workflows.
Why Choose Excel Softy Solutions?
Advanced RFID Integration Expertise
Stable Trigger-to-Video Software
Works with Any Digital Screen
Quick Installation & Support
Customizable for any product type
Offers enterprise-grade reliability & security.
What’s Included?
RFID Reader & Sensor Setup
RFID Tags for Each Product
Mini PC or Media Player
Trigger-based Video Software
Cable Setup & Power Management
Optional: LED/LCD Display
Common Applications
Retail Stores
Cosmetic Centers
Jewellery Stores
Electronics & Gadget Shops
Experience Centers
Hypermarkets
Footwear Stores
Supermarkets
Frequently Asked Questions
Who can use Excel Softy Solutions?
The platform is ideal for corporate offices, retail stores, educational institutions, manufacturing units, service companies, startups, and SMEs. Any organization looking to digitize its operations can benefit from it.
What problems does Excel Softy Solutions solve?
It eliminates manual paperwork, improves workflow efficiency, enables real-time monitoring, enhances team collaboration, and provides accurate data insights for faster decision-making.
Can the platform be customized for my business?
Yes. Excel Softy Solutions is fully customizable and can be adapted to suit different industries, departments, and workflow structures.
Does it support multi-device access?
Yes. Excel Softy Solutions works smoothly on desktops, tablets, and mobile devices, allowing users to access and manage information anytime, anywhere.
Do you provide training and support?
Yes. Excel India Tech provides onboarding, training sessions, and continuous technical support to ensure smooth adoption and long-term usability.
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